Discover the different content strategies and formats Brand Content (editorial, visual, interactive, advertising, branding) used to reinforce a brand and connect with the target audience.
The main types of brand content are currently used by ...
All about influencer campaigns
Our influencer campaigns are based on our customer experience, and the success of an influencer marketing campaign depends on defining clear objectives and choosing the right influencers!
Here you will find :
- Some case studies of influencer campaigns on instagram, facebook or twitter to show you the power of influencer word-of-mouth.
- Articles to make your influencer campaigns a success and to better understand the power of instagram, tiktok and facebook influencers.
The success of Influence marketing campaigns depends in part on the relationships between advertisers and influencers that we set up from A to Z.
ValueYourNetwork can help you make a success of your influencer campaigns by amplifying your marketing actions.
Contact us to set up your influencer marketing strategy, and monitor and analyze your influencer campaigns.
You too, like hundreds of other brands, dare to experiment with social recommendation via influencer campaigns!
Discover Amazon Inspire
Discover Inspire, Amazon's new feature for a more immersive, personalized and inspiring online shopping experience. Find products quickly, explore personalized suggestions and share your purchases with other users.
Discover Amazon's Inspire, which promises to be a source of ...
Influencer marketing for B2B companies
Discover how B2B influencer marketing can boost your business. From effective strategies to challenges, learn how to optimize influencer marketing for B2B companies.
Influencer marketing has become an indispensable tool in the business world, and the industry is ...
Influencer marketing levers
Discover the levers of influencer marketing and how they can help your business thrive in the digital world. Tips, strategies and the future of influencer marketing.
In today's digital age, where social networks and influencers dominate the landscape ...
How to identify nano and micro-influencers and manage their campaigns
Find out how to identify nano and micro-influencers and the importance of managing your influencer marketing campaign to boost your results.
Identifying and effectively managing nano and micro-influencers has become an essential part of online marketing strategies. We ...
Influencer marketing at Christmas time
Find out how to maximize consumer engagement and revenue this Christmas with influencer marketing. Learn strategies, trends and more.
It's a time of year when marketing strategies take on a new twist, exploiting the ...
Mega, macro, micro, nano influencers: what are they?
Discover the different types of influencers: Mega, Macro, Micro and Nano, their characteristics, advantages and disadvantages for your marketing strategy. digital marketing.
In the world of digital marketing, the figure of the influencer has taken on a predominant role, becoming ...
Micro-influencers: the new stars of influencer marketing
Discover the micro-influencersthe new stars of influencer marketing. We reveal their impact and benefits for influencer campaigns.
In this prolific digital age, it's undeniable that the realm of influencer marketing has found a new constellation of ...
Nano-influencers: everything you need to know about this influencer marketing strategy
Discover the world of nano-influencers and how they can boost your influencer marketing strategy. Learn how to harness their underestimated potential for authentic engagement.
As nano-influencers are increasingly seen as a valuable strategic resource, you're going to ...
Influencer marketing vs. content marketing
Discover the subtleties, advantages and disadvantages of influencer marketing and content marketing. Learn how to use these two strategies to increase your brand's visibility.
Exploring the complex world of digital marketingyou may find yourself confronted ...
Influencer or affiliate marketing: how to choose?
Discover the nuances between influencer marketing and affiliate marketing. Learn which strategy is right for you to improve your online visibility.
You are faced with a dilemma: influencer marketing or affiliate marketing? ...
6 benefits of using Pinterest for business
Discover the 6 key benefits of Pinterest for businesses and how Pinterest can transform your marketing strategy. influencer marketing.
Pinterest, a dynamic visual discovery platform, has become a must-have tool for businesses looking to expand their ...
Influencer marketing for Black Friday
Find out how influencer marketing can amplify your impact for Black Friday. Learn effective tactics and strategies to boost your sales during this crucial period.
We explain how to use influencer marketing effectively to amplify your impact ...
10 reasons to use influencer marketing for your communications
10 convincing reasons to join influencer marketing in your communications strategy. One of these powerful tools is influencer marketing, which has proven its effectiveness in engaging audiences, improving brand image and increasing awareness.
The power ...
How to target Generation Z with influencer marketing
Generation Z, born between 1995 and 2010, has become a prime target for brands with influencer marketing campaigns due to its growing purchasing power and influence on cultural trends.
Being the first ...
Influencer marketing: Branding or performance?
Decipher the influencer marketing from a branding and performance perspective. Dive into the analysis of strategies, examples and tips for optimizing your campaigns.
In the complex field of marketing, a persistent question concerns the relative effectiveness of branding versus ...
Live streaming and influencer marketing: a winning duo
Le Live streamingrapidly emerging as an influential medium in influencer marketing, is more than a passing fad; it symbolizes a new era of interactive communication, facilitating a direct connection between brand and consumer.
With popular platforms ...
Product placement with influencers
Explore the strategic impact of product placement in the influencer marketing a targeted and effective approach to connecting brands with consumers in a meaningful and measurable way.
Influencer marketing may seem a daunting task, but one of the most effective strategies ...
The Influence Marketing Guide
Let's go back to the basics influencer marketing with this comprehensive guide to influencer marketing. Learn how to identify and solicit the right influencers, create effective strategies and measure their results.
This methodically designed article offers valuable insights into the ...
5 tips for your social media influence strategy
Discover 5 tips for your influencer strategy social media and master digital platforms to increase your online impact and captivate your audience.
Navigating the vast world of social media can seem daunting. This article will provide you