The use of hashtags on social networks has become an essential strategy for increasing the visibility of publications. Each theme has its own specific hashtags, enabling you to target your audience effectively. Here's a guide to choosing the most relevant hashtags by theme.
In this day and age, almost everyone uses hashtags on social networks. But today, using them isn't always enough: it's important to understand their value and how to use them intelligently, without abusing them.
Why are hashtags important?
As you'll have gathered from the figures above, every day, when you post a photo on your networks, it gets lost in the middle of 80,000 others... And the direct way to give it direction is: HASHTAGS.
On social networks, the hashtag serves as a keyword, centralizing messages around a specific term.
By using #hashtags, you'll be able to reach a wider audience, but not only that: you'll also increase your number of subscribers and your visibility.
Hashtags are important on social networks for several reasons:
- Increase visibility: hashtags extend the reach of publications beyond your subscribers, making them visible in specific searches and thematic news feeds.
- Target a Specific Audience: They help to reach an audience interested in specific topics. For example, a hashtag #FitnessMotivation will attract people interested in fitness.
- Facilitate Content Discovery: They enable users to easily discover content related to their centers of interest.
- Create a Community: hashtags can bring together people with similar interests or values, encouraging engagement and interaction.
- Improve Engagement: Publications with hashtags often receive more likes, comments and shares, increasing overall engagement.
- Marketing Campaigns: They are used to promote specific campaigns, events or brands, making it easy to track the impact and reach of the campaign.
- Make it easy to track trends: Popular hashtags help identify and track current trends, which is crucial for brands and influencers.
Which hashtags should I use?
To help you, here's a list of popular hashtags by category. #FashionTrends #StyleInspo #OOTD (Outfit Of The Day) #FASHION #mode #fashion #style #fashionable #fashionsyle #fashionblogger #fashionista #LIFESTYLE #lookbook #instafashion # instastyle #igfashion #fashiondiaries #ootd #outfitoftheday 
#BEAUTE #nofilter #iwokeuplikethis #beauty #selfie #skin #beautiful #style #fashion #women #eotd (=eyes of the day) #MAKEUP #NoMakeUp #makeup #cosmetics #makeupartist #bubbleeyeliner #care #lips #skincare #lipstick #perfume #lovemakeup #makeupaddict #deals 
#FITNESS #fitnessmodel #fitspo #gymlife #fitnessmotivation #fitfam #workout #bodybuilding #health #exercise #fit #healthy #gym #weightloss #motivation #diet #instafit #getfit #squat #abs #abdo #sport #FITNESSNUTRITION #eathealthy #eatclean #healthychoices #healthy #cookhealthy #nofat #healthyfood #diet #foodporn #RUN #run #running #runkeeper #runningman #runninggirl #runner 
#FOOD #instafood #foodporn #foodie #foodgasm #foodstagram #foodpics #seafood #japanesefood #junkfood #veganfoodshare #yummy #cook #delicious #cooking #recipes #delicious #cheatmeal #HEALTHYCOOK #healthyeating #healthyfood #healthyrecipes #healthychoices #eathealthy #eatinghealthy #eatclean #nofat 
#Foodie #Delicious #Homemade #FoodPhotography #PICTURE #instaphoto #iphonephotography #photoshoot #picoftheday #pictureoftheday #photography #dailyphoto #photogram #MOMENT #instamoment #goodmoment #instadaily #ourmoment 
#COOLAWESOME #mood #instamood #moodoftheday #smile #amazing #lol #cool #funny #bored #nice #awesome #loveit #tired
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