All about influencer campaigns

Our influencer campaigns are based on our customer experience, and the success of an influencer marketing campaign depends on defining clear objectives and choosing the right influencers!

Here you will find :

- Some case studies of influencer campaigns on instagram, facebook or twitter to show you the power of influencer word-of-mouth.

- Articles to make your influencer campaigns a success and to better understand the power of instagram, tiktok and facebook influencers.

The success of Influence marketing campaigns depends in part on the relationships between advertisers and influencers that we set up from A to Z.

ValueYourNetwork can help you make a success of your influencer campaigns by amplifying your marketing actions.

Contact us to set up your influencer marketing strategy, and monitor and analyze your influencer campaigns.

You too, like hundreds of other brands, dare to experiment with social recommendation via influencer campaigns!

Influencer campaigns

Influencer marketing: Branding or performance?

Decipher the influencer marketing from a branding and performance perspective. Dive into the analysis of strategies, examples and tips for optimizing your campaigns.

In the complex field of marketing, a persistent question concerns the relative effectiveness of branding versus ...

Influencer campaigns

Live streaming and influencer marketing: a winning duo

Live streaming, rapidly emerging as an influential medium in influencer marketing, is more than a passing fad; it symbolizes a new era of interactive communication, facilitating a direct connection between brand and consumer.

With popular platforms like ...

Influencer campaigns

Product placement with influencers

Explore the strategic impact of product placement in the influencer marketing a targeted and effective approach to connecting brands with consumers in a meaningful and measurable way.

Influencer marketing may seem a daunting task, but one of the most effective strategies ...

Influencer campaigns

The Influence Marketing Guide

Let's go back to the basics influencer marketing with this comprehensive guide to influencer marketing. Learn how to identify and solicit the right influencers, create effective strategies and measure their results.

This methodically designed article offers valuable insights into the ...

Influencer campaigns

What is the engagement rate?

In the age of digital marketingEngagement rate is one of the most important metrics for measuring the success of an influencer marketing campaign.

This concept is a precise and powerful way of estimating the level of user engagement and interaction. ...

Influencer campaigns

Enhance your reputation with customer reviews

Customer reviews are a crucial element for brands, as they can have a considerable impact on consumers' purchasing decisions.

Customer reviews provide social proof that allows buyers to find out about ...

Influencer campaigns

Influencer collaborations and bikini swimwear

Influencer collaborations with swimwear brands are becoming increasingly common. Indeed, collaborating with well-known and recognized influencers with a large captive community considerably helps the brand to develop its image and...

Influencer campaigns

Influencer marketing campaign: Kerastase

#INFLUENCEURS CAMPAIGN: "KERASTASE" Objectives Kérastase is a trusted brand that has been offering avant-garde hair care for over 50 years. Kérastase has become a leader in personalized home care, with products designed...

Influencer campaigns

Food influencer marketing campaign: L'Etoile des gourmets

#INFLUENCEURS FOOD CAMPAIGN: "L'ETOILE DES GOURMETS" Objectives L'Etoile des Gourmets offers gourmet dishes delivered to your door. Compose your menu online, have it delivered, heat it up in minutes... and enjoy! It's the right...

Influencer campaigns

Influencer marketing campaign: Made.com

#INFLUENCEURS DECORATION CAMPAIGN: "MADE.COM" Objectives Made.com, the site for designer collections direct from creators, has launched a revolutionary new mattress, One by Made, the result of hundreds of tests and dozens of prototypes, "for a...