#INFLUENCERS CAMPAIGN : "DIRECT ENERGIE
Find out more about ValueYourNetwork's campaign for advertiser Direct Energie.
Thierry Moussu, Digital Relationship Manager: " Value Your Network helped us boost engagement with our competition, with a 5-fold increase in entries on the first day! It's definitely an effective way of going viral."
The objectives
Direct Energie, the electricity and gas supplier for energy savings, has launched a fun game for the Christmas seasonto win numerous gifts: The aim was to get as many people as possible to take part.
The system set up with #ValueYourNetwork
A influencer campaign ValueYourNetwork on #DirectNoelwith a pay-per-engagement approach, targeting the general public.
- Proposed networks : Facebook, Twitter
- Proposed target :
- Brief Message: "Every day, a gift to win with Direct Energie! Try your luck! #DirectNoel "
Results
- 750 K followers - exposed fans
- 118 % commitments in relation to objectives
Advertiser reviews on ValueYourNetwork is very positive. It highlights our expertise in creating effective, well-targeted influencer campaigns. Each campaign is designed to meet advertisers' expectations and deliver engaging results. The reviews also show that influencers appreciate the way we work. They are satisfied with the way we work together and the clarity of our exchanges. Customer reviews confirm our ability to build strategic partnerships and maximize campaign impact. With such positive reviews, ValueYourNetwork is a benchmark for advertisers and influencers.
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