TikTok and streaks: a new interaction dynamic
...Find out how TikTok innovates with "streaks", redefining social interaction. Explore the challenges of engagement and authenticity on this platform!
Instagram lets creators create AI versions of themselves
...Discover Instagram's "AI Studio" tool, enabling creators to design AI versions of themselves and enrich their interactions. Currently being tested in the United States.
Study: how Gen Z uses social networks
...Find out how Generation Z uses social networks in France, and compare their behavior with that of other generations.
French youtuber collectives to explore
...Discover the collectives of French youtubers who are transforming the art of online video. Humor, culture, gaming: a unique dive into their world.
What will Facebook look like in 2024?
...Discover Facebook's predictions and possible developments in 2024. Get ready for technological changes and new strategies from influencer marketing.
Strategies to counter shadow banning in your influencer campaigns
Discover effective strategies for identifying and countering shadow banning and ensuring visibility of your influence campaigns.
Shadow banning represents a major challenge for the industry. influencer marketing...hindering visibility and efficiency...
BeReal marketing guide for brands
Find out how to exploit BeReal for brands: a comprehensive guide to authentic marketing and audience connection. Innovations and strategies revealed.
BeReal stands out for its unique approach to theauthenticity and moments of real life, far ...
Quality vs. Quantity: Which choice for your influencer marketing strategy?
Discover how balancing quality and quantity determines the success of your strategy influencer marketing. Insights to optimize your approach.
Visit influencer marketing continues to gain ground, you're constantly faced with a crucial dilemma: whether ...
21 Buttons: the favorite app of fashion and beauty influencers
Discover how 21 Buttons has become the must-have app for influencers fashion and beauty, revolutionizing online shopping.
In fashion and beauty, an app is emerging as the preferred platform for influencers21 Buttons. This application has captivated ...
Use the power of Influence Marketing to expand your brand internationally
Discover how Influence Marketing can propel your brand to overcome cultural barriers and maximize reach.
Today, using the power of Influence Marketing to expand your brand internationally is an essential strategy. This approach makes it possible to reach ...
The most eagerly awaited influencers on the Cannes Festival red carpet
Discover the influencers like Léna Situations and Squeezie at the Cannes Festival 2024. The prestige of cinema meets the power of social networks! #Cannes2024
On the eve of the 77th Cannes Film Festival, anticipation reaches a fever pitch with the announcement ...
Influencer marketing and its impact on the sports sector
Discover the impact of influence marketing in sport, its strategies, successes and challenges through a comprehensive analysis of its trends and opportunities.
Influence marketing redefines communication and promotion strategies within the sports sector, in the face of ...
Addiction to social networks: how do we become addicted?
Find out how addiction to social networks takes over our attention and impacts our daily lives, mental health and well-being.
Today, technology plays a predominant role in our daily lives, and the addiction to social networks has become an alarming phenomenon. The ...
The key differences between bloggers and influencers
Discover the key distinctions between bloggers and influencers platforms, objectives, interactions, and more, to understand their crucial role in digital marketing.
Discover the fundamental distinctions that separate the blogger from the influencer, both roles play a significant impact ...
Threads dethrones X in the U.S.: upheaval in the social networking landscape
Find out how Threads, developed by Metaredefines the landscape of social networks surpassing X in the U.S., promising major changes in the sector.
The emergence of Threads as the new titan of the social networks in the United Statesexceeding X (formerly ...
A major evolution is coming to Instagram's algorithm
Discover how Instagram's algorithm is evolving to favor designers. Key changes and strategies to adapt and shine on the platform.
A major change is coming to Instagrama change that could transform the way content is shared ...
How authenticity is revolutionizing influencer marketing?
Discover how authenticity transforms influencer marketingbuilding trust and loyalty between brands and consumers for successful campaigns.
Authenticity stands out as the revolutionary spearhead of the influencer marketingyour ability to discern authenticity in campaigns ...
Carla Ginola's authentic elegance
Discover the world of Carla Ginola, an influencer who advocates authentic elegance in the fashion world, an inspiration for those who seek to be real.
In the French influencer landscape, each personality shines with her own unique style and ...
Content creators to carry the Olympic flame for Paris 2024
Find out how designers of content mark a historic development by carrying the Olympic flame for Paris 2024, symbolizing the union of generations in the digital age.
This year, ahead of the long-awaited opening of the Paris 2024 Olympic Games, ...
Léna's lifestyle glow Situations
Discover Léna Situations' unique lifestyle and how her authenticity and vision of fashion inspire and positively influence the digital world.
Personalities like Léa Elui and Marie Lopez, Nabilla Vergara, Léna Situations, Juju Fitcats and Booshra.Mamad se ...