Find out how to maximize your impact with content creators: selection, beneficial partnerships and strategies for increased reach.
Expanding your reach and visibility is crucial. Partnerships with content creators are a great way ...
B2B
Discover here our B2B articles for your B2B influencer marketing campaigns and to develop your influence.
Collaboration and strategy: Influencer agencies like ValueYourNetwork
Harness the power of influencer marketing with France's top agencies and ValueYourNetwork. Discover the keys to a successful strategy.
In the competitive world of influencer marketing in France, it's imperative for you to call on strategic partners capable of ...
The influencer marketing funnel explained
Find out all about the influencer marketing to maximize your campaigns. From awareness to loyalty, don't miss a step with our practical tips.
We explain everything you need to know about the marketing funnel ...
4 tips for Brand Content
Discover 4 tips for a successful brand content strategy. Define your objectives, know your audience, create quality content and collaborate with influencers. Optimize your brand content for better visibility and engagement.
In this article, you ...
Use Reddit for your influencer marketing campaigns
The ultimate guide to using Reddit in your marketing campaigns influencer marketing. Proven strategies to engage audiences, maximize impact and optimize success.
In an age when social media dominate the marketing sphere, mastering unique platforms ...
Promo codes: An effective influencer marketing strategy
Find out how promo codes can boost your sales with the influencer marketing. Learn how to use them effectively in your marketing strategy.
In the vast world of digital marketing, one tool stands out in particular: the codes…
Using Influence Marketing as a lever for SEO
Search engine optimization (SEO) has become a crucial issue for businesses. Discover the importance of Influence Marketing as a lever for improving online visibility and, consequently, boosting your business performance.
We ...
Influencer marketing: what are the limits?
Discover the challenges and limits of influencer marketingLearn more about the risks of improper use and how to adopt an effective strategy in this detailed guide.
We take a closer look at the mysteries of the fast-growing marketing industry...
How advertising works on Twitch
Find out all about advertising on Twitch, a revolutionary platform for reaching a young, engaged audience. Learn how to create effective campaigns and measure their impact.
We take a look at how advertising works on Twitch, the video game platform ...
When and at what time to publish on LinkedIn for maximum impact
Discover the best times to publish on LinkedIn in 2024 and maximize the impact of your content with our proven strategies.
You're looking to optimize the visibility of your publications on LinkedIn, and you're wondering when is the right time ...
Identify influencers for your brand via ValueYourNetwork
Discover how ValueYourNetwork helps you identify influencers aligned with your values to boost your influencer marketing.
In influencer marketing, authenticity and alignment of values are paramount, and it's imperative to identify influencers who genuinely resolve issues with the spirit of ...
Why use an influencer marketing agency?
Find out how an influencer marketing agency can transform your digital strategymaximize your ROI and engage your target audience.
At a time when influencer marketing is redefining business communication strategies, you might be wondering about the ...
The Adviser: a new type of influencer
Discover the world of "Advisers", a new type of influencer who passes on valuable advice in a variety of fields. Discover their role, their methods and their growing impact on modern society.
You may have heard of influencers on ...
Earned Media Value (EMV): the essential role of influence marketing
EMV has become indispensable in the influencer marketing industry, helping to quantify the impact of promotional strategies on online platforms.
Earned Media Value (EMV) plays an essential role in influencer marketing. It is ...
What's the difference between an influencer and a KOL?
What is the difference between a influencer and a KOL? Discover their characteristics and the impact they can have on an influencer marketing campaign.
We'll explain the distinction between an influencer and a KOL (Key Opinion Leader). These ...
How do you create a social media strategy?
Discover the essential steps for creating a strategy social media successful. Choose the right platforms, define your objectives and identify your target audience.
You're aware of the importance of a social media strategy for your company, but you don't know ...
Influencer marketing on Instagram is a must for brands
Influencer marketing on Instagram is essential for brands. Discover the types of influencers, their impact and their remuneration on this essential platform.
Influencer marketing has become an essential part of brand communication on social networks, especially Instagram. ...
The main types of Brand Content
Discover the different Brand Content strategies and formats (editorial, visual, interactive, advertising, branded) used to reinforce a brand and connect with the target audience.
The main types of brand content are currently used by ...
Influencer marketing for B2B companies
Find out how influencer marketing B2B can boost your business. From effective strategies to challenges, learn how to optimize influencer marketing for B2B companies.
Influencer marketing has become an indispensable tool in the business world, and the industry is ...
Top influencers LinkedIn: the B2B social networking platform
LinkedIn is the essential platform for the B2B market. Discover the best French LinkedIn influencers and how to collaborate with them thanks to ValueYourNetwork.
LinkedIn has become an essential social networking platform for the B2B market. It is interesting to note ...